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First Look: Is LBTY Liberty 1875 the Heritage Scent We Actually Want?

First Look: Is LBTY Liberty 1875 the Heritage Scent We Actually Want?

Splendid Attars

October 1, 2025 at 02:34 PM

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I rolled my eyes at the name before I smiled. Year-stamped perfumes can feel like a shortcut, but Liberty 1875 hits differently because 1875 is the year Liberty London opened its doors. It’s not a random archive pull. It is house DNA turned into a headline.

What we know is simple. Liberty 1875 is a new addition to the LBTY fragrance collection, the store’s in-house line that usually favors polish over noise. What we don’t know yet are the full note details or the exact story copy, and that might be a blessing. No purple prose, just a clean brief and a name with weight.

Here is what that name cues for me as a nose-obsessed London walker. Expect something tailored, not shouty. If they lean heritage, think refined woods, crisp florals, maybe a tea-tinged hush or a textile-clean accord that nods to those iconic prints. If they go modern classic, I’m betting on translucency and glide. A fragrance that sits like a silk lining, not a velvet curtain. If you wear perfume to be remembered up close, not announced from the door, this could be your lane.

Why this matters. Department-store own-label scents have evolved from gift-with-purchase to serious wardrobe staples. LBTY has been one of the quiet success stories, and Liberty 1875 reads like a manifesto for the range. The name sets an expectation of quality and continuity. No gimmicks needed.

How I’d test it. Blotter first, then skin after coffee. If it blooms into a subtle trail that you keep hunting for on your sleeve, that is your sign. If it feels too proper, try it after a day in denim. Liberty’s magic has always been high-low styling.

Shopping notes for the curious. Pop in at Liberty London on Regent Street if you can, or watch the LBTY page online for sizes and pricing to drop. If your shelf already holds heritage hits like Clive Christian 1872, sample this beside it to see how London’s legacy voices are evolving in 2025.

I’ll circle back once I’ve had proper skin time. Until then, if you catch Liberty 1875 on counter, tell me what it whispers to you. If it smells like the first page of a well-loved book, I might just need a bottle.

Source: nstperfume

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Published: October 1, 2025 at 02:34 PM